Friday, July 17, 2009

PR pros and social media woes

Whether you are a social network aficionado or still think Twitter is a new bird species, it can be a daunting challenge to keep up with social media tools and trends. Of course, there are countless resources available online and in print that try to offer insight into the bottomless pit of social media marketing.

Despite the endless charts, case studies and hype that social media sites project, some of the most valuable lessons in using and optimizing online tools come from collaborating with colleagues and friends. One of the best ways to connect online with PR practitioners, students and professors around the world is through PROpenMic.org. Membership is free and enables you to view and share relevant PR and social media counsel from experts and tehup-and-coming alike. Think of it as Facebook for PR people.

Lastly, if you have ever felt frustrated or inundated with the rocket pace of social media, this song is for you:

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The Social Media Institute
original page design by Paul J. Matson
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